Canadian XEQT Investor
Sentiment Index
Every week, Canadian investors vote on what they are actually doing with their XEQT positions. The data builds over time into a proprietary sentiment index you will not find anywhere else.
Data source: JustBuyXEQT.ca investor poll. Each data point represents one week of votes. Past sentiment does not predict future returns.
50% of investors are buying. Are you?
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What Is the XEQT Investor Sentiment Index?
The XEQT Investor Sentiment Index is a weekly poll run exclusively on JustBuyXEQT.ca. Each week, Canadian investors report what they are actually doing with their XEQT positions: buying more, holding steady, watching closely, or reducing their exposure. The data accumulates into a proprietary time series that no other Canadian personal finance site tracks.
Unlike sentiment surveys run by financial media that poll professional investors, fund managers, or market strategists, this index specifically tracks passive retail investors who hold XEQT in their TFSAs, RRSPs, and non-registered accounts. This is a fundamentally different and more relevant signal for the typical Canadian investor who follows a buy-and-hold strategy.
Why Retail Investor Sentiment Matters
Sentiment data has a well-documented relationship with subsequent market returns. When a high percentage of passive investors are reducing their positions, it often signals near-peak fear, which historically precedes recoveries. When nearly everyone is buying, it can signal complacency. The insight is not always directional, but it provides valuable context about the emotional state of the market participants most similar to you.
More importantly for the typical XEQT investor, this data helps normalise the experience of volatility. When markets drop and you feel the urge to sell, seeing that 70% of investors like you are actively buying more is a powerful behavioural anchor. The data makes the wisdom of the crowd visible in real time. For the full framework on how to think about market drops as an XEQT investor, read our guide on what to do when XEQT drops 20%.
How to Vote and What Each Option Means
Each option in the weekly poll corresponds to a distinct investing behaviour. Buying more means you are actively adding XEQT to one of your registered or non-registered accounts this week. Holding steady means you are making no changes but remain fully invested and committed to your plan. Watching closely means you are monitoring the situation but have not yet decided to buy or sell. Reducing exposure means you have trimmed or sold some of your XEQT position this week.
You can vote once per week. Results update in real time as each vote is recorded. Your vote is completely anonymous. We store a one-way hash of your browser fingerprint to prevent duplicate votes within the same week, but no personally identifiable information is recorded or retained. For more on how XEQT fits a long-term Canadian investment plan, see our complete guide on what XEQT is and how it works.